Papa John’s founder, John Schnatter, allegedly said KFC never received backlash after “Colonel Sanders called blacks n*ggers” about how to avoid public relations nightmares, Forbes reports.

Schnatter reportedly made the comments during a conference call in May between Papa John’s executives and marketing agency Laundry Service, Forbes reports.

The call “was designed as a role-playing exercise for Schnatter in an effort to prevent future public-relations snafus. Schnatter caused an uproar in November 2017 when he waded into the debate over national anthem protests in the NFL and partly blamed the league for slowing sales at Papa John’s.”

Schnatter talked about his upbringing during the call. He said he grew up in Indiana during a time when white supremacists were killing blacks. That was his way of condemning racism. This all stems from his previous comments about black NFL players protesting police brutality and racism by taking a knee during the pre-game performance of the national anthem. He was forced to resign as president of his company.

Laundry Service ended its relationship with Papa John’s over Schnatter’s repulsive comments. Papa John’s also issued a statement in response to the Forbes report: “Papa John’s condemns racism and any insensitive language, no matter the situation or setting.” “We take great pride in the diversity of the Papa John’s family, though diversity and inclusion is an area we will continue to strive to do better.”

Update: John Schnatter resigns as chairman:

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