Sen. Cory Booker launches “We Will Rise” 2020 presidential bid on the first day of Black History Month, joining a diverse field of Democratic candidates.

“The lines that divide us are nowhere near as strong as the ties that bind us. When we join together and work together — we will rise,” Booker says in his launch video.

Booker joins Sens. Kamala Harris, Elizabeth Warren, Kirsten Gillibrand, Rep. Tulsi Gabbard, Julian Castro and others, who have either entered the race or have formed exploratory committees.

It is significant that he chose the start of Black History Month to launch his campaign. Sen. Harris launched her presidential bid on Martin Luther King Jr. Day last month. Both candidates are not afraid to put their heritage front and center in their bid for the White House.

Booker will be an interesting candidate and one I would urge people not to discount. He could go very, very far in this race.